Analytics packages are constantly adapting, developing to take into account the many different actions that websites now need to track and measure. Social Media is one of these, which also now needs to prove contribution to the bottom line. Social media does not cost money to participate in, but developing your profile properly and professionally […]
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The biggest news to hit search engine marketing this summer is definitely the arrival of Bing™, Microsoft’s new search engine replacing Live. The implications for SEO specialists are considerable, as everyone waits to see the effects on MSN rankings already achieved and tries to fathom how the algorithm will actually work. In these initial […]
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Social Media is confusing for many. Almost daily, I find I need to convince clients of the benefits of this medium to their business. The truth is, the internet has changed, it is no longer just another promotional vehicle for businesses to get their message out to the masses, and every business must adapt to […]
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As use of the internet continues to rise globally, companies are engaging more and more in online marketing. In December 2008 the total global internet audience (aged 15 above from home and work computers) surpassed one billion visitors according to the comScore World Metrix audience measurement service. Global online spending continues to rise with nearly […]
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Search Engine Optimisation, also known as SEO, at the most basic level involves making your site more accessible to search engines, and therefore making you more visible to your existing and potential customers. There are ways to improve your ranking in the search engine results pages (SERPs) for your chosen keyphrases and when a company […]
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Analytics used to be reserved only for larger companies with the budget available for the considerable investment required in order to install web analytics to enable measurement of website performance. With the recent advent of more sophisticated free services such as Google analytics, this is now a thing of the past. Every website can be […]
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We provide clients with digital marketing services, primarily search engine optimisation (SEO), pay per click advertising and web analytics. We provide this either on a consulting basis or as an agency to which you can outsource complete projects, and we will work closely with your in-house marketing, internal or external designers and developers or senior management.
Flat 502, Rosalia Block, The Gardens, 25 Panayioti Diomidous str., Limassol
3020 Cyprus
P.O.Box 51521, 3506, Limassol
+357 25368232